The Uganda communications commission deputy executive director, Eng. Patrick Mwesigwa reveals that in a bid to promote local talent broadcast on digital airwaves in the country, new tough regulation are in the offing to compel all digital TVs to give over 50% air play to local products. Eng. Patrick who was officiating at the 5th anniversary of Star times says many digital TVs are concentrated on airing foreign products leaving out local content thus failure to nurture local talent which now has compelled the commission to draft tough regulations to have local content given enough space.
However, the chief marketing officer star times, Aldrine Nsubuga asks Ugandans to continue producing better and quality products to be broadcast on the airwaves. At the anniversary the company also revealed that it is now the leading pay TV in the country with over 600,000 subscribers.